00H Media
Coca-Cola Femsa
Coca-Cola
AS A MEANS OF PROMOTING THE NEW ONLINE REFPET BOTTLE EXCHANGE PLATFORM, WE CARRIED OUT AN ACTIVATION ROUTE THROUGH THE MAIN SELLING POINTS IN BELO HORIZONTE, WITH A CUSTOM SOUND CAR AND A PROMOTER MAKING PACKAGE AND HELPING CONSUMERS REGISTER ON THE PLATFORM.
TO COMPLEMENT THE ACTION, WE ALSO HAVE BANNERS ON THE O TEMPO PORTAL, ONE OF THE MOST ACCESSED PORTAL IN MINAS GERAIS, AND PUSH NOTIFICATIONS GEOLOCATED WITHIN THE RADIO OF ACCESS OF THE ACTIVATED STORES.